Brave corporate pioneers include such firms as IBM, Abbott Labs, PNC Financial, Travelodge, Texas Instruments, the Salt River Project, and RBC.The companies use this process for experienced candidates and for college hires.Thin slicing works because the subconscious mind is very methodical and rational.In reality, it functions like a finely tuned computer program.Speed dating is a relatively modern process that is used to help singles rapidly screen a large number of potential dates.
The capture and analysis of all that data takes place in seconds. While Gladwell introduces several examples of thin slicing, one of the most relevant to us in recruiting has to do with analyzing married couples to determine the health of their relationship.
He began with an hour of videotaped interaction and coded each second of video by tagging it with one of 20 enumerated emotions that were present in each of the participants’ facial expressions.
The enumerated emotions were then summed and added to additional biofeedback data producing a ratio of positive to negative.
Speed dating groups routinely report high satisfaction rates, as well as relatively high dating success rates, in spite of the relatively short initial assessment time.
Like Gottman’s experience with assessing married couples, many who have found speed dating effective had to complete the process several times to help hone their subconscious mind’s ability to discern what truly leads to success versus what the conscious mind states you should look for.